Jakarta International Customer Service Institute (JICSI)

With 5 Topic Training Related to

Marketing Research

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Putar Video
  • Modul 1 : Foundational of Marketing Research
  • Modul 2 : Strategic Marketing
  • Modul 3 : Set up Marketing Research Team in an Organization
  • Modul 4 : Understanding Marketing Research Project Cycle
  • Modul 5 : Quantitative Research
  • Modul 6 : Qualitative Research
  • Modul 7 : Desk Research & Marketing Intelligence
  • Modul 8 : Case Study + Project Presentation
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Putar Video
  • Modul 1 : Memahami Customer Centricity
  • Modul 2 : Ekuitas Pelanggan
  • Modul 3 : Customer Lifetime Value
  • Modul 4 : Customer Relationship Management
  • Modul 5 : Membangun Keunggulan Berkompetisi
  • Modul 6 : Mengembangkan Strategi Customer Centric
  • Modul 7 : Marketing Perspective
  • Modul 8 : Memahami Kebutuhan dan Harapan Pelanggan
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Putar Video
  • Modul 1 : Know and understand your customer
  • Modul 2 : Measuring Loyalty
  • Modul 3 : Using the Data
  • Modul 4 : Understand why customers don’t stay
  • Modul 5 : Segment the Customer Base
  • Modul 6 : Listen to their requirements and what will make
    them happy
  • Modul 7 : Creating Customer Loyalty – 1
  • Modul 8 : Creating Customer Loyalty – 2
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Putar Video
  • Modul 1 : Foundation of Marketing Research
  • Modul 2 : Foundation of Customer Satisfaction Survey
  • Modul 3 : Customer Satisfaction Survey Tools
  • Modul 4 : Last Meeting Case Study & Presentation
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Putar Video
  • Module 1 : Introduction to Data Management
  • Module 2 : Database Management Systems
  • Module 3 : Developing Data Management Strategy
  • Module 4 : Data Integration
  • Module 5 : Master Data Management
  • Module 6 : Data Governance
  • Module 7 : Challenges and risks to Data management
  • Module 8 : Data security and regulatory compliance